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Scan your skin.Know your routine.Decode every product.

Klar reads your skin in one scan, builds your AM/PM routine, and tells you what's actually in the products you use. One app.

Complete the survey to unlock early access.

The evidence

Your skin gets read before you speak.

It happens fast, and mostly without anyone noticing. In the half-second it takes to clock a face, people have already guessed your age, your health, and whether they trust you. Skin does a surprising amount of that work. It's one of the most replicated findings in social science, and the skincare aisle has somehow never mentioned it.

FIG. 01n = 45

countries

The halo effect is real, and it isn't fair.

People assume a better-looking face comes with a better person attached. Smarter, kinder, more capable. None of that actually follows. The assumption shows up anyway, in every one of the 45 countries researchers have checked.

Dion et al., 1972 · Batres & Shiramizu, 2022

FIG. 02est. 2007

apparent age, from skin tone alone

A patch of cheek skin is enough.

Show people one square of cheek skin. No eyes, no features, nothing else to go on. They'll still estimate your age and your health, and they'll land close. Evenness of tone is doing most of that, and it can shift how old you read by up to twenty years.

Matts, Fink et al. · J. Am. Acad. Dermatol., 2007

FIG. 03est. 2011
Not quantified — qualitative health signal

UV · diet · a real health signal

Skin can't lie about your health.

The reason people read skin is that it's hard to fake. Even tone tracks lower sun damage and what you actually eat. Vegetables literally tint your skin over time. That's why the signal carries weight: it's a readout of what's going on underneath, not a look you can apply.

Stephen et al., 2011 · Matts & Fink, 2010

The same glance that reads you as healthy reads you as vain. People fill in the blanks either way.

You're already sending this signal. Every day, to everyone. The one thing you actually control is how well you understand it.

Peer-reviewed · cross-cultural · decades deep.

How it works

One scan. Three answers.

Point your camera once. Klar reads your skin, scores it against your own baseline, and builds the routine — then decodes every product you already own.

01

6 metrics · on device

SCAN

Your phone reads your skin, using camera & TrueDepth

One front-camera scan reads six skin metrics — three from your intake, three from depth analysis — held against your own baseline.

Illustration of a depth scan reading facial surface metrics.
02

score / 100

TRACK

A score that answers to you.

A number out of 100 that tracks your skin over time — not against a standard, against yourself.

03

AM · PM

ROUTINE

A routine, built from evidence.

Klar builds your AM/PM routine from your scan, your climate, and what your skin tolerates — then decodes every product you already use.

AM

  1. 01

    Gentle gel cleanser

    Lukewarm water

  2. 02

    Niacinamide serum

    2–5%

  3. 03

    Lightweight moisturizer

    Humidity-adjusted

  4. 04

    SPF 50

    Reapply outdoors

PM

  1. 01

    Oil cleanser

    First pass

  2. 02

    Hydrating cleanser

    Second pass

  3. 03

    Retinol treatment

    0.2%, alternate nights

  4. 04

    Ceramide moisturizer

    Seal barrier

Scan. Understand. Decide. The whole loop, in one app.

No guesswork. No marketing. Just your skin, measured.

Ingredient intelligence

Scan any product's barcode or label. See what's actually in it — effects, interactions, and whether it suits your skin.

Spec sheets, not marketing cards.

Niacinamide

/ˌnaɪ.ə.ˈsɪ.nə.maɪd/

Established

Aliases
Vitamin B3, Nicotinamide
Function
  • Barrier support
  • Sebum regulation
  • Tone uniformity
Effects
  • Barrier lipidsAssociated with improved ceramide synthesis in barrier-compromised skin.
  • Sebum outputMay reduce visible oiliness at moderate concentrations.
  • HyperpigmentationSupports more even tone with consistent use over time.
Concentration
2–5% · max 10%
Skin types
OilyDryCombinationSensitiveNormal

Retinol

/ˈrɛt.ɪ.nɒl/

Established

Aliases
Vitamin A
Function
  • Cell turnover
  • Texture refinement
  • Photoaging support
Effects
  • Cell turnoverAssociated with accelerated epidermal renewal over weeks of use.
  • Fine linesMay soften the appearance of photoaging with sustained application.
  • TextureSupports smoother surface texture as dead cells shed.
Concentration
0.1–0.3% · max 1%
Skin types
OilyDryCombinationSensitiveNormal

Privacy

photos local

Your photos never leave your phone.

Klar captures raw skin data on your device. Your images stay with you — only the data is sent for analysis.

Photos stay with you. Locked · on your device.

  1. 01

    CAPTURE

    The front camera captures raw skin data on your device — not photos.

  2. 02

    IMAGES STAY

    Your photos never leave your phone.

  3. 03

    DATA, NOT IMAGES

    Only raw skin data is sent for analysis — never your images.

  4. 04

    ANALYSE

    Klar's model processes that data on our servers.

  5. 05

    YOUR CONTROL

    Export or delete your data, anytime.

Philosophy

Quiet intelligence for skin.

Calm intelligence, scientific precision, and a tool that gets out of your way.

Private access opens first for partners, founders, and early skincare communities.

Take the Skin Survey

Complete the survey to unlock early access.

Klar

TrueDepth sensing · Ingredient intelligence · Routine memory

Research

TrueDepth facial analysis is available on iPhone X and later.